How to Get the Most Out of the Competitor Analysis In SEO

 If you want to outrank your website on the top of the search engine result pages (SERPs), one of the most important things you need to do is to determine who your competitor is. This is important because, at the end of the day, you should perform better than your competitors. 

Here’s where most marketers often make big mistakes. They hardly want to spend any time analyzing their competitors and just focus on creating content. 

But now, I know what you are wondering. How to do competitor analysis SEO right? Well, in this guide, I will cover some of the most important facts about competitor analysis. 

There are multiple ways you can analyze your competitors regarding SEO. But, no matter what method you use, one thing is pretty common: you need to use some tools.

In addition, if you are a beginner and don’t have any prior knowledge about SEO tools. You can go with the Google Search Console (GSC), which is free and easy to use.

However, to access Google Search Console, you need first to link your website with the tool. 

In addition, you can also use tools like Semrush, Ahrefs, Moz, etc, to determine your competitors and know your competitor's approaches. 

Therefore, the first thing you should do is to find your competitors; Also, there are many ways to do so. 

You may have a targeted keywords list. What you need to do is to search on the search engine search bar using those keywords. Then, you will get to see some of the search results. Now, what you should do to take note of the websites that search engine shows based on the keywords. 

Moreover, if you find the above discussion confusing, no worries. Local search engine optimization companies can help you on a large scale.